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WELCOME TO OUR
WELCOME TO OUR
LEARNING CENTER
LEARNING CENTER
Our blog is a learning center filled with informative articles
that will help you and your business succeed.
Our blog is a learning center filled with informative articles that will help you and your business succeed.
How to Charge What You're Worth
If you’re a business owner that’s struggling with how much to charge your customers, then guess what? You’re not alone. Studies show that most businesses fail within their first 5 years because they don’t charge enough to keep their doors open.
We Celebrate the Life of Congressman John Lewis
John Lewis knew what it meant to sacrifice for a cause greater than himself, and he understood that freedom isn’t free…
Email Marketing for Beginners
Email marketing is an amazing way to generate leads for your brand. But with 306 billion emails sent every day, how can you cut through the noise?
Imagination, Feeling, Culture
The Importance of Image and Presentation
In this digital age that we’re in, we are constantly in presentation mode: We present ourselves through social media, through our websites, and through emails that we send out. We are constantly communicating via written words, whether we are corresponding with existing customers or trying to establish new clientele. If you’re a public figure, you are constantly…
Be Careful when choosing When and How to Market!
There are different factors that you must consider when you prepare to market and advertise your business. Location is obviously first on the list. But here’s something that’s just as important: Your target audience. EVERYONE ISN’T YOUR CUSTOMER. Everyone isn’t even a potential customer. Big businesses know this already. Here’s two examples…
Psychology of the Marketing Behind Black Panther
Marvel and director Ryan Coogler used a spectacular strategy to ensure that “Black Panther” would be cherished by its greatest audience: the collective black diaspora. And it seems that they themselves were surprised to discover the intense loyalty of this diverse demographic.Of course, the movie was always going to be successful. After all, it’s about a Marvel superhero, the 18th installment in a cinematic universe that spans…
